According to Mashup Mom, ALDI, the discount grocer, will be carrying an organics line called “Simply Nature.” Their ad calls it a “special buy, available in September.” No word yet if the line will be carried year-round or if this is, indeed, a buy available only during the month of September.
The products they advertise are apple juice, coffee, some tomato products, and sweet potato tortilla chips. A bit of a random crowd there, but nonetheless, we applaud ALDI for taking a baby step towards giving consumers a better choice for their lives.
If consumers demand it, then suppliers will meet it!
Check out the ad below: